1. Make it amusing. The [name] guide to [something]
  2. Inspire Awe. The Amazing Secret of [topic]
  3. Incite anger. Why I hate [topic].
  4. Surprise your audience. [number] surprising facts about [topic]
  5. Hit a pain point (cause anxiety) [number] ways to mess up [topic]
  6. Avoid using the words 'click here' in your links.

 

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Just to let you know, this page was last updated Sunday, Oct 21 18